Small Business with Big Marketing Questions – how to market successfully for my needs?
Tuesday, June 30, 2009 5:08 | Filled in Other - Advertising & Marketing
I have a small business doing Medical Continuing education. As the owner I have tried to handle all important aspects including marketing up to now. I’m at a point now where I’ve added to our website a job board, and will soon being adding email newsletters & featured ad space. I can no longer do a successful job myself, so here are my questions:
1.) If I’m paying someone commision only, what is the average draw they should receive?
2.) Is it better to hire someone part-time within the company or to try to hire an outside marketing firm?
3.) If hiring an outside firm, where do I find them, as I won’t have a lot of work to offer them.
Not sure it matters, but the business is “decentralized” so everyone would work out of their own space/home.
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virusaik says:
July 1st, 2009 at 3:52 am
commision wise it truly depends. You can set a standard for them, like have X amount of people visit your site, company, ect. and offer them a higher amount of commision.If you just want them to advertise it would be much lower. Also i’m not sure if you mean advertising in general
newspaper,radio,tv,website. Or your website advertising. For general advertising im not sure but i think it would work the same. but that my thought on the website part. And I think yu should hire an outside firm.
stonerosedesigndotcom says:
July 4th, 2009 at 12:09 pm
>> I’m at a point now where I’ve added to our website a job board,
(WHY?)
>> and will soon being adding email newsletters & featured ad space.
(WHY?…why would a Medical Continuing education now be in the Internet ad space advertising business? Talk about mixing a high-class business with a low one.)